Ideas Are Objects

conceptual-metaphor Embodied ExperienceIntellectual Inquiry

Categories: cognitive-sciencelinguisticsphilosophy

What It Brings

Ideas are things you can hold, turn over, take apart, and give away. This is the foundational ontological metaphor for intellectual life — the one that makes all the others possible. Before ideas can be resources, fashions, food, or people, they must first be objects: bounded, manipulable entities that exist in space and can be acted upon. Lakoff and Johnson identify IDEAS ARE OBJECTS as one of the core components of the conduit metaphor system and discuss it throughout Metaphors We Live By, particularly in Chapters 3, 6, and 10.

Key structural parallels:

The IDEAS ARE OBJECTS metaphor is so pervasive that it is nearly invisible. Almost every verb English speakers use for intellectual operations is borrowed from physical manipulation: grasp, hold, turn over, pick up, put down, break apart, piece together, toss around, hammer out.

Where It Breaks

Expressions

Origin Story

IDEAS ARE OBJECTS is one of the foundational ontological metaphors in Lakoff and Johnson’s framework. They introduce it in Chapter 6 of Metaphors We Live By as an example of “entity and substance” metaphors — metaphors that give ontological status to things that do not have clear physical existence. The metaphor is also a core component of the conduit metaphor system (Chapter 3): communication works by putting idea-objects into word-containers and sending them to a recipient.

Michael Reddy’s 1979 analysis of the conduit metaphor identified IDEAS ARE OBJECTS as the first of three interlocking mappings (the others being WORDS ARE CONTAINERS and COMMUNICATION IS SENDING). Reddy showed that roughly 70% of English expressions about communication presuppose this object ontology for ideas. The mapping is so deeply entrenched that it is arguably not a metaphor at all in ordinary consciousness — it is simply how English speakers understand what ideas are.

References

Related Mappings