Time and Temporality
Roles: moment, duration, past, present, future, deadline, tempo
The experience and conceptualization of time — duration, sequence, rhythm, and finitude. Time is almost never discussed in its own terms; it is always understood through other domains (money, motion, containers, rivers). As a target domain, time is a magnet for metaphor precisely because direct experience of it is so elusive.
As Target Frame (6)
- embodied-experience → Finished Is Up
- embodied-experience → Foreseeable Future Events Are Up (and Ahead)
- economics → Time Is a Limited Resource
- embodied-experience → Time Is a Moving Object
- economics → Time Is Money
- embodied-experience → Time Is Stationary and We Move Through It